The car show is one of the biggest car events of the year. So, when VW commissioned us to develop its space and interactions under the Think Blue concept, we rolled up our sleeves and got to work.
The result was a game tour with an interactive video wall, a Sphero driving test, touch paint terminals and a scalextric echo, all transmitting the THINK BLUE concept through interactions.
The result was a game tour with an interactive video wall, a Sphero driving test, touch paint terminals and a scalextric echo, all transmitting the THINK BLUE concept through interactions.